![]() ![]() Why should I be hyped for that? What’s there to be excited for?Ī good game stands on its own merits. And that’s the biggest problem with this kind of marketing: You’re telling me only what your game isn’t, not what it is. You’re telling me your game is going to be better than a more well-known title, but not how. While they were at least smart enough not to call out other games by name, WildStar’s infamous “hardcore cupcake” marketing and Crowfall’s awful “Play2Crush” manifesto carry the same energy as “we’re not in Azeroth anymore.” There’s the same sense of smug superiority over their competitors. I use it as a jumping off point because it was a very obvious example of this mentality, but it’s not the only example. This isn’t a problem that’s unique to RIFT, either. The “we’re not in Azeroth anymore” campaign lets me know that the developers knew deep down that there wasn’t really anything special about their game. ![]() Whether that’s true or not, that’s the message this kind of marketing sends. When the best thing you can say about a game is that it isn’t something else, that tells me that it isn’t good enough to stand on its own merits. In my opinion, RIFT was about as close to a carbon copy of World of Warcraft as we’ve seen, making the slogan tragically ironic, but regardless, it’s never a good look when the only way you can sell your game is by hating on something else. While I salute Gamigo’s generosity here, whenever the topic of RIFT comes up, I can’t help but think of the spectacularly ill-advised “we’re not in Azeroth anymore” ad campaign. So there you have it, the Challenge Rift reset times in Diablo 3 Season 28 for both Europe and NA regions.Recently, RIFT was back in the news, offering free subscription time to new and returning players. Check out the rewards from the Diablo 3 Challenge Rift Cache below: It features a wide range of crafting materials and 5 million gold. The Challenge Rift Cache is essential for the fastest possible Level 1 character leveling, as you can wait to open when a new Diablo 3 season starts. If appearing on the weekly Leaderboard for Challenge Rifts aren't enough, there's a tonne of shiny rewards from the illustrious Challenge Rift Cache for Diablo 3 players to earn if they can complete it, of course. Challenge Rift Rewards in Diablo 3 Season 28 If you manage to beat a Challenge Rift in the allocated time, you will receive a Cache filled to the brim with goodies. Remember, the difficulty will therefore vary from week to week and by region. You get the same character, items, and everything else, tasked with clearing the same levels. All you need to do is reach level 70 and complete a Greater Rift on your account.įor the uninitiated, Challenge Rifts are based on Greater Rift clears that other players have done. New to Diablo 3's Challenge Rifts? Well, the requirements are quite simple. These times do not change, except in the unlikely event that server issues prevent the Challenge Rifts in Diablo 3 from starting at the correct time.
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